Your search returned 36 results. Subscribe to this search

|
1. Meios e Publicidade / dir. Fredy Vinagre Periodical Publication Lisboa : Workmedia, 1998- Description ; 34 cm LocationBiblioteca IADE-UE Availability Reference (26).

2. Marketing / Jeremy Comfort, Nick Brieger Book Publication New York : Prentice Hall, 1991 Description 185 p. : il. ; 24 cm LocationBiblioteca Universidade Europeia (QBN), Biblioteca IADE-UE, Biblioteca IPAM Porto Availability Available (2). Reference (2).

3. Posicionamento : como a mídia faz sua cabeça / Al Ries, Jack Trout ; trad. por José Roberto Whitaker Penteado Book Publication São Paulo : Pioneira, 1987 Description 171 p. ; 22 cm LocationBiblioteca IADE-UE Availability Reference (1).

4. Measuring marketing performance [recurso electrónico] / John A. Quelch, Gail McGovern E-resource Publication Boston : Harvard Business School Publishing, cop. 2007 Description 1 CD-ROM LocationBiblioteca IADE-UE Availability Reference (1).

5. Marketing - Publicité : avec glossaire français-anglais / Pierre Grégory ; colab. Jean-Marc Lehu Book Publication Paris : Dalloz1994 Description 123 p. ; 18 cm. LocationBiblioteca IADE-UE Availability Reference (1).

6. Multinational marketing management / Warren J. Keegan Book Publication New Jersey : Prentice Hall, 1980 Description 613 p. ; 24 cm LocationBiblioteca IADE-UE Availability Reference (1).

7. Life-styled marketing / Mack Hanan Book Publication [S.l.] : American Management Association, 1972 Description 146 p. ; 23 cm LocationBiblioteca IADE-UE Availability Reference (1).

8. Marketing / J. P. Helfer, J. Orsoni ; trad. Clara Bertrand Book Publication Lisboa : Sílabo, 1996 Description 631 p. LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (2). Reference (4).

9. Marketing internacional : casos y ejercicios prácticos / Ana Nieto Churruca, Olegario Llamazares García-Lomas, Julio Cerviño Fernández Book Publication Madrid : Pirámide, cop. 1997 Description 453 p. ; 24 cm LocationBiblioteca IPAM Porto, Biblioteca IADE-UE Availability Available (1). Reference (2).

10. Marketing plan pro / Palo Alto Software E-resource Publication New Jersey : Pearson, [2011?] Description 1 CD-ROM LocationBiblioteca IADE-UE, Biblioteca Universidade Europeia (QBN) Availability Reference (3).

11. Marketing estratégico / Jean-Jacques Lambin ; rev. Domingos A. B. da Silva ; trad. Maria Rita Isòo Szolnoky de Noronha e Azeredo Book Publication Lisboa : McGraw-Hill, 2000 Description XXVII, 756 p. LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (5). Reference (4).

12. Ciência para o design e marketing [Recurso electrónico] / F. Carvalho Rodrigues E-resource Publication Lisboa : IADE, 2012-2013 Description 13 DVD (7 vols) LocationBiblioteca IADE-UE Availability Reference (7).

13. Marketing básico : uma perspectiva brasileira / Marcos Cobra Book Publication São Paulo : Atlas, 1985 Description 762 p. ; 22 cm LocationBiblioteca IADE-UE Availability Reference (1).

14. Études de cas corrigées de marketing / Marc Pointet Book Publication Paris : Les Éditions d'Organisation, 1997 Description 256 p. : il. ; 24 cm. LocationBiblioteca IADE-UE Availability Reference (1).

15. Marketing : exercícios e casos / Herbert F. Holtje, José A. Guagliardi, José A. Mazzon Book Publication São Paulo : McGraw-Hill, 1982 Description x, 243 p. LocationBiblioteca IADE-UE Availability Reference (1).

16. Superbrands 2005 : tributo a marcas de excelência em Portugal ; ed. Roberto Alves, Rodrigo Correia Book Publication Londres : Superbrands, cop. 2005 Description 115 p. : il LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (2). Reference (5).

17. Ilustração em Portugal / Theresa Lobo ; pref. Eduardo Côrte-Real ; coord. Rodrigo Cunha Book Publication Lisboa : Edições IADE, 2009 Description v. : il. LocationBiblioteca IPAM Porto, Biblioteca IADE-UE, Biblioteca Universidade Europeia (QBN) Availability Available (5). Reference (2).

18. Direito do marketing e da publicidade / João M. Loureiro Book Publication Lisboa : Semanário, 1985 Description 505 p. LocationBiblioteca IADE-UE Availability Reference (2).

19. International marketing management : strategies and cases / Jean-Pierre Jeannet, Hubert D. Hennessey Book Publication Boston : Houghton Mifflin Company, cop. 1988 Description 873 p. ; 24 cm LocationBiblioteca IADE-UE Availability Reference (1).

20. The relationship between buyer and a B2B e-marketplace : cooperation determinants in an electronic market context / Andrew Lancastre, Luis Filipe Lages Book Publication [S.l.] : Elsevier, 2006 Description p. 774-789 ; 30 cm LocationBiblioteca IADE-UE Availability Reference (3).